Survey statistics were taken from a group of 5,000 participants. 25% of the Group surveyed say they play at least one day a week. Social gamers in the USA are mainly women 55% and in the U.K, women are an even larger social game audience at 58%

On average, social gamers are 43 years old. In the U.S., the average age of social gamers is 48, with nearly half (46%) aged 50 or older, compared to an average of 38 in the U.K. and 23% aged 50 or older. Just 6% of social gamers are 21 or younger.

Social game destinations were listed as, 83% Facebook as their favorite place, MySpace 24%, Bebo 7%, and Friendster 5%. 69% or almost 7 out of 10 players admit to playing FarmVille once a week or more. Next most popular games are: Bejeweled Blitz 65%, Texas Hold'em Poker 63%, Cafe World 61% and Mafia Wars at 59%.

Women have always been more socially inclined and statistics for social gaming seem to reflect

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that trend since women are more likely than men 38% vs. 29% of men to be avid social gamers playing several times a day and to play social games with friends 68% vs. 56% and relatives (46% vs. 29%). Men are more likely to play games with strangers 41% vs. 33% of women.

How much they play. U.S. players get social more often with more than two-thirds (68%) playing daily vs. 55% of U.K. gamers. Most gamers (95%) play social games several times a week, with 64% playing daily. The average game session lasts more than half an hour (that how long 61% play), while 10% say they may play more than 3 hours at a time. While one-fourth of players (26%) are new to social games, more than half (56%) have been playing for more than a year. One-third (35%) say they are playing more games over the last three months, compared to 10% who say they are playing less.

 Why they play. Most play for fun (53%), while others play to relieve stress (45%), for competition (43%), mental exercise (32%) and to connect with others (24%). Six out of 10 (62%) say that social games have helped them reconnect with old friends, colleagues and classmates, while 63% have made new friends

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